White-label reviews and loyalty for agencies
Review collection, loyalty cards and review management, under your brand and on your domain. You set the prices and bill clients through your own Stripe account. We design, print and drop-ship the NFC and QR touchpoints.
One-time licence from $97. No monthly licence fee.
Shopify and GoHighLevel integrations are coming soon. Names are trademarks of their owners and don't imply endorsement.
How it works
Add your logo, colours, fonts and domain. Connect your Stripe account and create your price bands.
Add their locations, link their Google profile and design their touchpoints. We print them and ship them to you or to the venue.
Clients pay you through your Stripe account, on the billing schedule you set. Manage reviews and rewards for every location from one dashboard.
Review collection
Customers tap an NFC point or scan a QR code on their own phone. In Tone mode, they rate first, then everyone lands on the same screen with the same "Review us on Google" button. Only the heading changes with the rating. In Direct mode, everyone goes straight to Google, Trustpilot or Tripadvisor.
The flows are designed around Google's review policy and UK and US review law, and the key rules are locked: you can't switch them off, and nor can your clients. Compliance is designed in, not left to a setting.
How compliant review flows workTone mode for Google. Same screen and buttons for every rating.
Direct mode. Straight to Google, Trustpilot or Tripadvisor.
Optional private feedback. Sits beside the public button, never in front of it.
Session log. A record that every customer was offered the public link.
Touchpoints, printed and shipped
Design table plates, counter stands, cards and stickers in the touchpoint designer. Start from our templates and add your client's logo, or upload your own artwork. Order at wholesale prices. We print in-house in the UK and ship to you or straight to the venue.
Your clients can also order from your in-app shop at the prices you set. They pay you. We're paid the wholesale price and shipping.
Get early accessTouchpoint designer. Our templates or your own artwork.
Wholesale shop. Order stock, demo packs or client orders.
Drop-shipping. Sent to you, or direct to the venue.
Permanent codes. Re-point a plate or card from the dashboard. No reprint.
Rewards and loyalty
Customers tap their phone on the venue's NFC point to collect a stamp. There's no app to download. They can save the card to Apple Wallet or Google Wallet, and it updates when a new stamp lands.
Stamps are earned by visiting, never by leaving a review. Rewards and reviews are separate features with separate touchpoints, so a stamp never depends on a rating.
Get early accessNFC stamping. Opens in the phone's browser.
Apple Wallet and Google Wallet. Passes that update with each stamp.
The venue's rules. Set the stamps needed and the reward.
Branded per venue. The venue's logo and colour on the card.
Your brand, your billing
Every agency gets its own subdomain on our neutral app domain, and you can connect your own domain. Add your logo, colours and fonts. Emails go out under your agency's name, and replies come to you.
Bill clients through the platform with Stripe Connect. Create your own price bands: the price, how often it's billed and which features it includes. Subscriptions are charged on your own Stripe account, so the revenue is yours. Loylo takes no cut. Stripe's own fees apply.
Get early accessYour domain. For example app.youragency.com.
Logo, colours and fonts. Light and dark themes.
Emails in your name. Your agency's name on every email, and replies go to you.
Price bands. You decide what each client pays for.
Features
Google, Trustpilot and Tripadvisor reviews in one inbox. AI drafts a reply. You check it, edit it and post it.
One login for a group with many sites, or a portfolio of separate businesses. Give a regional manager a login for just their locations, with no billing access.
See which staff card or area started each review request and each stamp. For internal tracking only: no review quotas, no prizes.
A public page for each venue on your domain, structured so search engines and AI assistants can read it. Any rating shown is worked out from every review, with no star filter.
Send events to your own systems as reviews, stamps and orders come in.
Lead finding
Search for businesses in an area you choose and build a prospect list.
Shopify app
Sell touchpoints from a Shopify store. We print and ship each order.
GoHighLevel
Connect your Loylo account to GoHighLevel and use your data in its other tools.
“The software was never the hard part of selling to local businesses. The last mile was: the plates, the cards, the stock and the shipping. Loylo takes those off your hands, so you can look after your clients.”
Pricing
Choose a tier by how many client locations you'll run. Every tier includes the full platform. Licences go on sale when the app launches.
$97, one-time
Up to 10 locations
For agencies adding their first clients.
$299, one-time
Up to 100 locations
For agencies with an established client base.
$999, one-time
Unlimited locations
For larger agencies and multi-site groups.
You may be able to pay in instalments with Klarna or Affirm at checkout, depending on your country and the provider's checks.
Starting an agency?
If you're setting up on your own, Loylo gives you software under your brand, printed touchpoints and a way to bill clients. You don't need to build an app or find a printer.
The work that makes an agency is still yours: finding clients, selling, setting up venues and supporting them. We don't supply clients and we make no promises about income. Results depend on your work, your market and your prices.
Get early accessFAQ
A location is one site of one business: one café, one salon, one gym. A café group with three sites uses three locations. A business without premises, such as a plumber, counts as one. Your tier sets how many locations you can run.
Yes, for the licence. You pay once for your tier, with no monthly licence fee. Some things are paid for as you use them: touchpoints and shipping, and Loylo credits for usage such as Wallet passes, AI reply drafts, review imports and messaging. Your licence includes a starter allowance of credits, and you can connect your own API keys instead. Stripe charges its own fees on the payments you take from clients.
It's built to. Loylo is designed around Google's review policy and UK and US review law: the DMCC Act and the CMA's guidance in the UK, and the FTC's rules in the US. Every customer sees the same screen and the same public review button, whatever they rate. Private feedback is optional and never comes first. There are no rewards for reviews. Tripadvisor and Trustpilot links only appear in Direct mode, because their own rules require it. These rules are locked, so they can't be switched off. This isn't legal advice, and you're still responsible for how you and your clients ask for reviews.
Yes. Every agency starts with its own subdomain on our neutral app domain. You can then connect your own domain, such as app.youragency.com. Your login pages, your clients' dashboards and their customers' review and rewards pages all run on it. Printed codes keep working if you change domain later.
We do. Loylo prints touchpoints in-house in the UK and ships from the UK, either to you or straight to your client's venue. You order through the in-app shop at wholesale prices, and your clients can order through your shop at your prices. Shipping costs are shown at checkout. Orders outside the UK may carry import duties and taxes, and checkout shows how they're handled for your country.
Through the platform, on your own Stripe account, using Stripe Connect. You create price bands: a price, a billing schedule and the features included. Clients pay you directly. Loylo takes no share of your client subscriptions. Stripe charges its standard fees to your account.
Your clients see your brand, not Loylo. Their dashboard and their customers' review and rewards pages use your name, logo, colours and domain, and the "Powered by" line is hidden. Emails show your agency's name and replies go to you, but they are sent from our neutral mail domain. A few screens can't be fully branded, such as the Google or Microsoft sign-in consent screen and the issuer name on Wallet passes. These show a neutral name, not Loylo.
You can sign up from anywhere, and prices are in US dollars. Client billing runs on Stripe, so you need a Stripe account in a country Stripe supports. We apply the same, strictest review rules in every country. Touchpoints ship from the UK.
Yes. Join the early-access list. When the app launches, every sign-up gets a private demo: a sandbox copy of Loylo filled with sample data. Add your logo, choose fonts and themes, and see it as your clients would. If you buy, your branding and settings carry over to your real account. The sample data doesn't.
We're building it now and haven't set a public date. Join the early-access list and we'll email you when the demo opens.
From the blog
Google, UK law, Trustpilot and Tripadvisor ban sending happy customers to review sites and unhappy ones to a private form, and the FTC treats it as potentially deceptive. Here is what a compliant flow looks like instead.
How a phone tap on a counter tag becomes a stamp on a digital loyalty card, what Apple Wallet and Google Wallet add, and how to stop stamps being copied.
A practical guide to packaging, pricing, installing and reporting on review collection and loyalty for local business clients, without making promises you cannot keep.
Early access
Join the list now. When the app launches, we'll open your private demo: a sandbox with sample data, ready for your logo, fonts and colours.
We'll email you when the demo opens. There's nothing else you need to do for now.
Check your details and try again: your name, work email, agency name, which describes you, and the consent box.
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